Delusion #2 – Repurposing content material is boring for our followers
I all the time have girls telling me that they don’t repurpose their content material as a result of they’re afraid folks will cease following them.
It’s truly the other.
Your viewers will get extra worth out of your content material when you find yourself repetitive. Most individuals want to listen to from you a number of instances earlier than they ever even take motion.
Don’t fear about shedding folks, and in case you do, they most likely weren’t match for what you provide anyway.
Whenever you repurpose content material you’ll be able to truly adapt it a number of alternative ways so that you simply aren’t simply copying and pasting the identical factor time and again.
For instance, you’ll be able to take 1 video and splice it into many various Instagram feed posts or Fb web page posts. Consider what number of Instagram tales you’ll be able to create from simply 1 weblog publish.
As a substitute of summarizing a whole new piece of content material, break it up and share it in your social platforms in numerous methods: movies, carousels, lives, feed posts, and so on.